Juventus’ business plan means one thing for transfers

Juventus’ business plan means one thing for transfers

Juventus has prepared a long-term business plan that will enable them to retain their stars, including Gleason Bremer and Federico Chiesa, who have been linked with Manchester United and Liverpool.

The business plan for the next three years, until the 2026-27 campaign, will allow the Bianconeri to keep their stars. Juventus must qualify for the Champions League every year until 2027 and reach at least the round of 16.

Juventus’ holding company Exor has injected 900 million euros into the club over the past four years, including 127 million euros, to compensate for the lack of European competitions this season and to pay debts for previous purchases of footballers.

Juventus will continue to reduce their wages and depreciation costs. If Juventus achieves their sporting goals in the Champions League, they will not have to sell top players.

Juventus’ second team — Next Gen — will also play a key role in the club’s sustainability plan. This will provide players for the first team, while others, such as Matias Soule or Enzo Barenece, will go out on loan to increase their value.

This means that players like Dušan Vlahović, Gleison Bremer, and Federico Chiesa will not leave for financial reasons, but only if the Bianconeri receive an offer that is impossible to refuse.

Bremer has emerged as a top target for Manchester United but recently signed a contract extension with Juventus. Chiesa has been linked with Liverpool, and the Italian star’s contract expires in 2025, so he could leave at the end of the season if he cannot sign a new deal.

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